SOCIAL MEDIA
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X to Vacate its San Francisco HQ on September 13th
After announcing that it would be leaving its San Francisco home last month, X has now confirmed that it’s vacating its iconic Market Street building in two weeks. As reported by Fortune: “In a brief note to staff on Thursday, the company formerly known as Twitter announced that its longtime office and global headquarters in San Francisco will close in…
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Snapchat Reawakens Retro Trends With Latest Update
Snapchat has added some new features, which are actually fairly retro-style, harking back to older trends. First off, Snapchat’s trying to reignite interest in Bitstrips, the originating format of Bitmoji, which, at one stage, was huge on Facebook. As per Snap: “Our community has long loved Bitmoji Stories as a way to stay connected with fun, comic-strip style stories. Now,…
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Threads Adds Option to Rearrange Columns on Desktop
Here’s a simple, but handy update for Threads users on desktop. Today, Threads has added the ability to rearrange the columns for your desktop Threads display. Threads launched the new column display on desktop back in May, which is very similar to the TweetDeck or Hootsuite format, enabling you to monitor separate streams based on keywords, topics, people, and more,…
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Instagram Adds New Text and Sticker Options
Instagram’s adding some new creative options, including a range of new fonts for your Reels and Stories, stickers for photos, text animation, and more. First off, IG has added several new text fonts that you can use in your posts. As you can see, you now have more ways to enhance the feel of your Stories with fonts that better…
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YouTube Expands Access to Courses for Creators
YouTube’s expanding access to its courses option for creators, providing another potential revenue stream for creators in the app, while it’s also enhancing its “Featured Products” display for those using Live Shopping, and making it possible for creators to add AI labels when uploading via mobile device. First off, on courses. Originally launched in beta with selected creators back in…
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Threads Adds Custom Feeds, Media Tab on Profiles
Threads has added its own version of Twitter lists, along with a new “Media” tab on profiles, as it continues to refine and improve its Twitter-like experience. Which is the pretty direct inspiration for these updates. First off, Threads is gradually rolling out a new “Media” tab on user profiles, the same as is available on X, so you can…
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LinkedIn Launches In-Feed Video Carousels
You may have noted these already, as LinkedIn has been rolling them out over the last few weeks, but the professional social network is making a new push on video content, via in-feed carousels of video clips. As you can see in this example, LinkedIn’s new video carousels provide you with an expansive, side-scrolling display of video clips. The videos…
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Instagram Adds Option to Tag a Channel When Uploading a Post
Instagram’s added a new way to engage with Channels in the app, with users now able to tag Channels within the post upload process. As you can see in this example, posted by Jaskaran Singh, Instagram has added a new option in the upload flow to “Tag Channel”, providing another way to highlight content into Channel streams. Instagram first launched…
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YouTube Becomes First Streaming Platform to Reach 10% of TV Viewing
YouTube continues to rise as a key entertainment option, with the latest Nielsen TV and streaming report showing that YouTube now makes up 10.4% of all TV viewing in the U.S., the first streaming platform to reach the double-digit mark. As you can see in the above chart, streaming is now the single dominant content source in Nielsen’s tracking chart.…
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YouTube Expands Long Ad Breaks on CTV
YouTube’s looking to add in more long ad breaks in order to facilitate bigger blocks of uninterrupted content within its Connected TV experiences. Late last year, YouTube announced that it had begun testing longer ad breaks in CTV, because according to its research, 79% of YouTube viewers prefer video ads to be grouped together, as opposed to shorter ad slots…
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