SOCIAL MEDIA
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Social Media Platforms Challenge Australia’s Proposed Under 16 Ban
As Australia continues to progress towards a social media ban for all users under the age of 16, the major players are now pushing for more clarity about the bill’s intention, and the logic that’s gone into its formulation. Last November, Australia’s Parliament pushed through a vote to implement a new law that will force all social media platforms to ban…
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X Adds Feed Sorting Options for Communities
X has rolled out its latest update for Communities, providing you with more options to sort posts within a community feed, which could encourage more active, topical engagement. As outlined by X engineer Dong Wook Chung, X has added several new feed sorting options within the community display, so you can arrange group posts by trending and popularity (Likes), along…
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TikTok Shares Latest Data on EU Content Removals and User Numbers
TikTok has shared its latest EU content enforcement and usage numbers, as part of its DSA disclosure reporting, which provides some interesting notes on moderation, user growth, and more within the region The latest report covers the period between July and December 2024, and is the platform’s fourth DSA report. Under the EU Digital Services Act, large online platforms need…
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Google Announces Updates to Display Network Campaigns
Google has announced some new updates to its Google Display Ads (GDA) network, providing more placement options for reaching audiences through Google’s broader web reach. First off, Google’s adding more ad inventory across a range of platforms and categories, including news, sports, social and gaming. As per Google: “Over the next few weeks, you’ll see a new selection of third-party…
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Meta Reportedly Considers Additional $200B in AI Investments
As Meta continues to ramp up its AI and VR plans, it’s also going to need a lot more computing power, and data storage capacity to power its next-level initiatives. And it’s willing to invest, big time. According to a new report from The Information, Meta’s currently in the process of assessing locations for a new $200 billion data center,…
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Instagram May Be Exploring a Separate Reels App
Would Instagram Reels work in a separate app? That’s apparently what Instagram is currently weighing, according to a new report from The Information, which suggests that Instagram chief Adam Mosseri recently floated the concept of a separate Reels app to IG staff. As per The Information: “Instagram is considering launching a stand-alone app for its short-form–video feature, Reels, Instagram chief…
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X Adds New AI Elements to Power Ad Performance
Along with the release of its latest Grok 3 AI model, X has also announced two new automated ad creation features in the app, which will essentially enable X’s AI systems to help guide your creative and targeting efforts. The first new element, now available to select advertisers in X Ads Manager, is called “Prefill with Grok”, which will generate…
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Instagram Tests AI-Based Tasks via DMs
The next stage of generative AI is AI agents, or chatbot tools that will also be able to undertake projects or functions on your behalf. OpenAI recently took its first steps towards this, with the launch of its “Operator” app, which will be able to initiate web-based activities at your request. And now, Meta looks to be experimenting with early…
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New Survey Shows Musk and Zuckerberg Are Losing Public Favor
Yeah, I mean, this is no big surprise. As you can see in this chart, according to a new survey conducted by Pew Research, most Americans now have less-than-favorable views of both X owner Elon Musk and Meta chief Mark Zuckerberg. As per Pew: “Just over half of U.S. adults (54%) say they have an unfavorable view of Musk, including 36%…
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LinkedIn Rolls Out New Newsletter Metrics
LinkedIn has added two new metrics for newsletter creators in the app, with “email sends” and “email open rates” now available via your newsletter analytics page, providing more ways to measure the performance of your communications. LinkedIn has long provided data on overall article views, as well as new subscribers gained. But this week, it’s added two new metrics to…
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