SOCIAL MEDIA
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What Is an API and How Does It Work? [Infographic]
If you follow social media marketing news (which presumably you do if you’re reading this), you’ve no doubt read several stories about APIs, mostly in relation to third-party applications. But if you’re not a programmer, you may not understand what an API is, and how it relates to digital marketing systems. To provide some more insight on this, the team…
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Snapchat Announces Annual ‘Recap’ Activation, Shares Top In-App Trends From 2023
Snapchatters will be able to look back on their year that was, with Snap’s annual “Recap” activation going live in the app from tomorrow. Snap’s Recap, available in the “Memories” section of the app, will provide a short video look-back on your Snap content from the year. As per Snap: “The recap process will sort your Snaps from the past 12-months into…
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Meta’s Testing an Integrated Conversational AI Chatbot for its Ray Ban Stories Glasses
Imagine if you had ChatGPT with you at all times, so that you could pose questions to an AI system as you walk around in your everyday life. That could soon be a reality, with Meta testing an integrated AI chatbot within its Ray Ban Stories sunglasses, so you can ask questions based on what the cameras can see via…
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