SOCIAL MEDIA

  • TikTok US Unit Reportedly Signs Deal With Oracle-Led Investor Group

    Listen to the article 4 min This audio is auto-generated. Please let us know if you have feedback. U.S. TikTok creators can breathe a sigh of relief, with TikTok’s parent company ByteDance reportedly coming to terms on a deal that will keep the app active in the nation, and will see the American version of TikTok sold to a group…

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  • Snapchat Is Using Apple’s Age Range Measure To Restrict Underage Users

    Listen to the article 4 min This audio is auto-generated. Please let us know if you have feedback. This is interesting. Amid all of the wrangling over social media age checking, and who should be responsible for such, as more regions implement and/or consider stricter limits for social media use, it seems that Snapchat may have found a way to…

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  • X Launches Standalone Chat App on Desktop

    Listen to the article 4 min This audio is auto-generated. Please let us know if you have feedback. X is working on another step in enacting Elon Musk’s “everything app” vision, this time via a separate messaging app, which would enable you to engage via X DMs in isolation from the main X platform. As you can see in this…

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  • Australian Teens Still Accessing Social Media Amid New Bans

    Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. It’s been a few days since the Australian under-16 social media ban was enacted, and the world is watching on, waiting to see the data on just how effective Australia’s approach will be, with many other regions also considering similar restrictions on…

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  • YouTube Looks To Streamline Sponsored Content Partnerships

    Listen to the article 2 min This audio is auto-generated. Please let us know if you have feedback. YouTube’s trying to make it easier for creators to partner with brands on content promotions, with some new updates to its branded content partnership process that will enable brands to gain direct access to sponsored video performance insights. First off, YouTube has…

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  • Pinterest Acquires CTV Ad Platform tvScientific

    Listen to the article 2 min This audio is auto-generated. Please let us know if you have feedback. Pinterest has announced that it’s moving to acquire connected TV advertising platform tvScientific, which will expand Pinterest’s promotional capacity to a broader range of surfaces and formats. The acquisition, which is currently pending approval, will enable Pinterest to combine its audience insights…

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  • Meta Outlines Latest Data on Content Removals and Fake Accounts

    Listen to the article 6 min This audio is auto-generated. Please let us know if you have feedback. Meta says that its shift to a Community Notes model is working, based on its latest Community Standards Enforcement Report update, which provides insight into its efforts to moderate content, and address harmful elements across its apps. As you no doubt recall,…

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  • LinkedIn Outlines New Ad Formats, Including AI Variants

    Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. LinkedIn has announced some new ad options designed to help marketers tap into the rising popularity of the platform, including “Reserved Ads” to maximize impact, ad personalization, and AI ad variants. First off, on Reserved Ads. This new placement option will ensure…

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  • You Can Now Reshare Public Stories on Instagram

    Listen to the article 2 min This audio is auto-generated. Please let us know if you have feedback. Instagram has added a new way to amplify content, with users now able to share any publicly posted Story to their own Stories feed. As you can see in this example, you’re now able to add any public Story to your own…

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  • Snapchat Banned in Russia, Another Blow for the App

    Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. Seems like it’s probably not a great time for Snap Inc. With Snapchat’s growth already flat-lining in key markets, and the platform set to lose another half a million users next week due to Australia’s under-16 social media ban, the platform has…

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