SOCIAL MEDIA
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WhatsApp Plans To Allow Usernames
Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. After working on the option for some time, WhatsApp is finally set to give users the option to create a username in the app, as opposed to using your phone number as your key identifier. Which can be a security issue, as…
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LinkedIn Vows To Take More Action Against Engagement Pods
Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. LinkedIn has provided an update on its evolving efforts to tackle artificial engagement on the app, via fake profiles, AI comments, and engagement pods, which harm the overall user experience. Back in July, we reported on LinkedIn’s approach on this front, based…
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Threads Adds Time Management Options
Listen to the article 2 min This audio is auto-generated. Please let us know if you have feedback. Threads has added some new time management options in the app, which will alert you when you’ve spent a certain amount of time scrolling through your feed, and might want to take a break. As you can see in this example, posted…
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Snapchat Brings Perplexity AI to Inboxes
Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. Snapchat’s buying another ticket for the AI hype train, with the company today announcing a new deal with Perplexity AI that will see Perplexity’s conversational chatbot integrated into Snapchat, adding another way for Snapchatters to engage with AI tools. Perplexity is another…
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Meta Reports Improved App Promotion Performance via AI Targeting
Meta has shared a new overview of some of the latest AI-powered updates that it’s made to its app advertising options, and how they’re driving better response for various developers. Meta says that its improving models are driving better performance in all elements of app promotion aims, while these latest advances also showcase how its AI tools, in general, are…
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Bluesky Reaches 40M Users — So Should Your Brand Be on It?
Listen to the article 4 min This audio is auto-generated. Please let us know if you have feedback. While Threads and X continue to fight it out for supremacy in the post-Twitter race, Bluesky also continues to add more users, albeit it a slower pace. On Friday, Bluesky reported that the app is now up to 40 million users, rising…
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Reddit Posts Another Big Revenue Result in Q3
Listen to the article 4 min This audio is auto-generated. Please let us know if you have feedback. Reddit has announced its latest performance update, with the platform that’s become a key inlet for AI chatbots adding more users in Q3, while also boosting its overall revenue intake by a massive 68% year-over-year. First off, on users. Reddit added 5.6…
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LinkedIn Reports Significant Increases in Post Comments and Video Posts
Listen to the article 6 min This audio is auto-generated. Please let us know if you have feedback. Maybe Microsoft finally read one of my posts, or maybe LinkedIn’s no longer seeing “record levels” of growth. Either way, in Microsoft’s latest earnings update, it made no mention of LinkedIn’s engagement stats, for the first time since 2018. As regular SMT…
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TikTok Shares Cybersecurity Tips | Social Media Today
Listen to the article 2 min This audio is auto-generated. Please let us know if you have feedback. October is Cybersecurity Awareness Month, and TikTok has launched a range of new tips videos and pointers to help users improve the security of their profiles, and ensure they avoid common scams and schemes. Because more and more people are falling for…
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7 Email Marketing Techniques To Increase Open Rates [Infographic]
Listen to the article 1 min This audio is auto-generated. Please let us know if you have feedback. Are you struggling to get more people to open your marketing emails? Want to discover the proven techniques that make subscribers click and engage with your content every time? Email marketing expert Chase Dimond shares some of his top engagement strategies in…
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