SOCIAL MEDIA
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Google partners with Walmart Connect, updates real estate listings
Listen to the article 2 min This audio is auto-generated. Please let us know if you have feedback. Google announced a new partnership with Walmart, which will provide advertisers with insight into how their Google campaigns impact sales lift in Walmart stores. The tech company also launched a new test of expanded real estate promotions within its Local Services Ads,…
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LinkedIn outlines effective B2B marketing strategies
Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. LinkedIn partnered with Bain & Company on a new report that examines the key considerations powering B2B buying decisions. The study also looks at how marketers can better align their messaging with these factors to improve response. LinkedIn’s data suggests that a…
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Meta’s lax community standards have led to increased harassment
Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. It seems that Meta’s more relaxed approach to content moderation, which aligned with its moves to ingratiate itself with the Trump Administration, has led to more abuse and harassment of political representatives in the app. Based on a new report from the…
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Meta launches pop-ups in Best Buy stores
Listen to the article 2 min This audio is auto-generated. Please let us know if you have feedback. Meta is taking the next steps into consumer products, with the launch of a new series of Meta Labs pop-up locations in Best Buy stores in the U.S. and Canada. earfix”> As explained by Meta: “We’re excited to bring the Meta Lab…
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Snapchat is growing its presence in India
Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. While Snapchat’s growth has stalled, and even shrunk in the U.S. and Europe, there is one key region where the app is growing. The app just reported that its user base in India continues to expand, while it’s also steadily growing its local…
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Snap acquires spatial AI developer Illumix
Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. Snap Inc. has acquired spatial AI developer Illumix as part of an expanded push to build next-level AR and AI experiences that will help to blend digital and physical worlds. Illumix specializes in spatial understanding through its digital mapping system, which will help…
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Google looks to ease publisher concerns over the impact of AI Overviews on referral traffic
Listen to the article 5 min This audio is auto-generated. Please let us know if you have feedback. As Google continues to integrate more artificial intelligence-powered features into its Search tools, referral traffic trends are changing, and SEO, as it’s long been known, is transforming. But Google is aware of the impacts of its AI evolution, and it’s now working…
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Hackers continue to exploit Meta’s AI agents
Listen to the article 4 min This audio is auto-generated. Please let us know if you have feedback. Meta’s test case of empowering artificial intelligence systems to do the work of human staff isn’t going so great. Over the weekend, reports emerged that hackers had been able to gain access to many Instagram users’ accounts by simply asking Meta’s AI…
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Instagram introduces teleprompter tool | Social Media Today
Listen to the article 1 min This audio is auto-generated. Please let us know if you have feedback. Instagram is expanding its in-stream teleprompter tool from Edits to the main Instagram app, which will give creators another way to manage their script in-stream. Instagram Chief Adam Mosseri announced the update on his Instagram Channel. As per Mosseri: “We brought the…
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Are social platforms going to charge all users for access?
Listen to the article 5 min This audio is auto-generated. Please let us know if you have feedback. After Meta announced a range of new add-on subscription packages, questions were raised as to the viability of free social media moving forward, and whether, at some stage, everyone will have to pay to access the apps. The concept that, eventually, all…
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