SOCIAL MEDIA
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TikTok Implements New Protections for Young EU Users
If you’re trying to get a handle on the scope of the challenge in accurately identifying user ages across social platforms, which the Australian government is now seeking to put into law, this stat from TikTok will help: “Every month, we remove around 6 million accounts globally because we believe that our minimum age requirement has not been met.” This…
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Threads Will Now Display Alternate Feeds at the Top of the Main Feed
Threads is rolling out yet another Bluesky-inspired feature, with your various feeds now set to remain visible on the home screen, so you can more easily switch across to your “Following” or “For You” recommended stream, or any of your custom lists. As you can see in this example, shared by IG/Threads chief Adam Mosseri, now, rather than having to…
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Australian Government Votes to Ban Under 16s from Social Media Apps
Despite conflicting evidence around the viability and value of the plan, the Australian Government has now voted to implement a new law that will force all social media platforms to ban users under the age of 16. The controversial bill was passed late last night, on the final full sitting day of parliament for the year. The government was keen…
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Where Each of the Big Social Platform Stands on External Links
There’s been a lot of discussion of late over link penalties, and which social platforms penalize links in posts, as a means to keep users from tapping away to other apps. Because that’s engagement that they could keep in-house, and why should social platforms give publishers the capacity to simply steal away their audience? Well, social platforms, of course, also…
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Inbox Ads Are a Risky Bet for Snap
Yeah, I’m not sure that Snapchat’s new inbox DM ads, which it’s calling “Sponsored Snaps”, are going to go down so well with Snap users. Because as I’ve noted previously, the Snap inbox is one of the most intimate connection surfaces in all of social media, due to the privacy and protection of self-erasing Snaps, and the fact that Snapchat…
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Meta Outlines Its Efforts to Combat ‘Pig Butchering’ Scams
Meta has provided some new insights into its ongoing efforts to protect users from scams, while it’s also shared some tips on what to look out for to avoid scam activity, and in particular, “pig butchering”, which has become a bigger problem in recent years. What’s “pig butchering” you might ask? As explained by Meta: “One of the most egregious…
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X Users Can Now Activate Side-Swiping Likes and Replies In-Stream
It seems like X has decided to take a more cautious approach with its plan to phase out all of the post function buttons in-stream. And its compromised approach could actually be one of the best updates that it’s rolled out in some time. Today, X engineer May Ly announced that users on iOS can now choose to enable side-swiping…
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Snapchat Adds Prada and Miu Miu Bags for Bitmoji
Snapchat’s adding some more customization options for its Bitmoji characters, with users now able to dress their characters up with bags from Prada and Miu Miu via Snap’s first branded handbag partnership. As you can see in this example, Snap has added a range of designer bags to its digital accessories, providing new ways to customize your digital character. As…
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Threads Continues To Lead the Download Charts in October
Threads is still attracting a lot of attention, at least in terms of overall downloads, with the latest data from Appfigures showing that Threads was the most downloaded app on iOS in October. As you can see in this listing, Threads came out on top once again last month, after reaching the top spot on the iOS downloads chart in…
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YouTube Prepares to Launch ‘Jewels’ Live-Stream Gifting Process
YouTube’s preparing to launch its new “Jewels” creator donation option, which will enable viewers to purchase digital stickers that they can apply during a live stream, with a percentage of the sticker purchase price then allocated to the streamer. As you can see in this sequence, live stream viewers will soon be able to purchase Jewels during eligible broadcasts, which…
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